Thursday, September 17, 2009
Yelp: The Good, The Bad and The Ugly
Ever since I first began my career as a bartender, I have always had one major goal in mind: to always make the customer happy. Working in the service industry, I am in the business of customer service, of pleasing the customer. Sometimes, customers are really easy to please. Other times, customers can be high maintenance and demanding. If a customer is well taken care of, then there is a greater chance that the customer will come back in the future and tell their friends about their experience.
Before 2004, most people would hear of new restaurants and bars based on word of mouth. If a customer had a great or terrible experience at a restaurant or bar, that customer would tell their friends. Yelp has since brought this “word of mouth” service online in the form of Yelp.com. Read More...